rat race

The pursuit of happiness evolves with age, showing that true fulfillment is often found outside of working life. From retirement onwards, the happiness curve rises, challenging traditional values of work and autonomy.

A revealing analysis of the happiness curve that shows how our well-being evolves over time, from the euphoria of youth to the reality of midlife. Between addictive consumerism and increasing responsibilities, discover why the sandwich generation finds itself caught between the expectations of the young and the support of the elders.

The lack of time to recharge plunges the mind into a chaotic labyrinth, where radicalization can quickly set in. The dangers of being carried away by extreme ideologies remind us that, like lab rats, the search for meaning and values is essential to escape the tragedy of isolation.

Consumer society has undeniably improved our standard of living, but it has also created a hectic lifestyle that disconnects us from our core values. By taking the time to slow down and rediscover our priorities, we can find balance and a true connection with ourselves and our loved ones.

The Rat Race, comparable to the experimentation on lab rats, is a powerful metaphor that illustrates the vicious cycle of work and consumption in our modern society. Discover how marketing, technology and consumerism keep us in this rat race, and how it impacts our quest for financial independence.